Revenue from conference sponsorship and exhibit sales improves the bottom line. Securing the right key contributors is vital to sustainable profitability. Designing Events takes the time to learn your organization’s unique value proposition and designs smart strategies to identify and reel in your ideal customers.

Learn more about: Key Contributors [...]

Turn to Designing Events

Companies turn to Designing Events when they want more from their corporate conferences.

-- More Results
-- More Value
-- More Sustainably

The Value Leader

Designing Events ensures the investment in your conference generates outstanding results. That's why companies around the world trust us to deliver conferences that are built on strong strategic foundations. We deliver!

-- Strategy-First [...]

More Value. More Strategy. More Results.

Business leaders trust Designing Events to deliver high performance customer conferences that defy the economy. We deliver!

-- Strategy-First Approach
-- Advance Your Company's Goals
-- Enjoy Success for Less!

We are the value leader among corporate conference managers. To find out more, call toll free 866-867-1933 or Click Now. [...]

More Value. More Strategy. More Results.

Designing Events ensures every dollar you invest in your conference is spent wisely. That's why corporations around the world trust us to deliver Client Meetings and User Conferences that are built on strong strategic foundations.

To find out more about what a winning design can do for your organization and your bottom line, call toll free 866-867-1933 or Click Now. [...]

Cruise lines have begun to build and release ships that are more geared toward meetings and conferences - making cruise ships more attractive to meeting and conference planners. These new ships are equipped with more meeting space, a greater variety of services, and in some cases onboard conference and meeting services managers. In addition to meeting space being a consideration on new ships, older ships are also being renovated to accommodate larger conferences and [...]

E-mail can be one of the most effective marketing tools to take your event to the next level - when used correctly. E-mail marketing is cost effective and gives you have the ability to send out timely information quickly and often.

Here are some tips to use e-mail marketing more effectively for your next corporate conference or meeting.

Content. Content. Content. – Reinforce your message by repeating key points in your e-mails, but also add fresh [...]

There are very simple changes you can make when planning your meeting to make it more environmentally friendly. If everyone made just a few of the changes listed below, we could make a huge impact! Going green is not just a passing fad, we believe it will soon be a staple for all meeting planners, so start now!

Site Selection

• Inquire about existing green programs
• If a program does not exist, at the property you chose, create your [...]

Function room set-up is an important consideration when planning a conference or meeting. Ensuring that the function rooms are properly set-up, can be changed easily if needed and are comfortable for attendees and planning for any "what ifs" can be a daunting task - especially for a large conference.

Below is a checklist to help make planning function room set-up at your conference or meeting more manageable.

Study the Physical Aspects, [...]

No matter how big or small, a conference or meeting will not be successful without proper planning. One of the key components of planning is a conference or meeting is a timeline. Much more than a to do list, your timeline creates a roadmap for what needs to be accomplished, assigns tasks and ensures that everyone is on the same page.

Below are some tips to help you create an effective timeline for your next conference or meeting.

1. Starting On the Right [...]

Tips for hosting an environmentally friendly conference or meeting

You may have noticed that green is the new black - more people are becoming environmentally conscience and as a result, many companies are making efforts to be more green. This new trend of corporate responsibility has made its way to the meeting planning industry. There are some very simple changes that you can make when planning your conference that can have a positive impact on the [...]

One of the largest costs in hosting a conference or meeting is the food and beverage. Food and beverage can also play a huge factor in an attendees experience and the overall success of your event. Below is a checklist to assist you with planning the food and beverage for your next conference.

Schedule for Each Function

• Is function primarily business, social, hospitality?
• Are musicians, entertainers, emcee, ushers needed?
• Will [...]

Finding your way around a large resort, hotel or conference center can be hard enough - now throw in hundreds of conference or meeting attendees going to multiple workshops, keynote presentations and events all while other conferences are going on in the same location! An attendee that can’t find their way can quickly become frustrated – resulting in an unpleasant experience.

Here are 4 ways that you can help your conference or meeting attendees find their way. The result will be [...]

1. Survey Your Audience. Taking a survey of your audience is a great way to get to know the demographics. Find out what they liked or didn’t like about the meeting, or what they thought was beneficial to them, etc. This will allow you as the meeting planner to make adjustments for future meetings and make them more tailored to what the audience is looking to get out of the meeting.

2. Text Messaging. The messaging can be used to produce on the spot [...]

The meeting or conference budget is an essential part of the event planning process and should be one of the first steps in planning an event. Without a well thought out budget your event may not live up to its full potential.

1. Break down budget into 2 categories. There are a number of aspects that go into the meeting or conference budget so it may be helpful to break your costs into two categories, expenses items and income items. This will help you have a clear [...]

Online registration is a helpful tool when planning a meeting or  conference. When done correctly online registration can cut back on time, save money and even help assist in the success of future conferences or meetings and marketing efforts. The ease and convenience of online registration is paramount to assure high attendance for your meeting or conference. The more detailed the registration is, the more beneficial it will be.

1. Offer multiple payment [...]

One of the first impressions that a potential attendee will have of your conference or meeting is the website. Whether it is gathering information or registering to attend, your website needs to make a good impression on all who visit.

Corporate Conference/Meeting Website Goals and Objectives

Before creating your website, be sure to have clearly defined goals and objectives that you want accomplished. There are a number of objectives that your [...]

When used correctly, e-mail can be one of the most effective marketing tools to take your event to the next level. Not only is it cost effective, but you have the ability through e-mail to send out timely information quickly and often.

Here are some tips to use e-mail marketing more effectively for your next corporate conference or meeting.

Content. Content. Content. – Reinforce your message by repeating key points in your e-mails, but also add fresh content. [...]

Choosing a venue for a conference or meeting can be overwhelming. Asking the appropriate questions when going on a site visit will ensure that you have the best fit location to accommodate your plans and make your conference a success.

Have a Plan

Have a plan before you arrive at the site. As the planner you should know what your client is looking for the day of the event. If you know the general timeline and itinerary for the event you will know what [...]

It’s no secret that hotel rates are expected to continue to rise, but what does this mean for meeting planners?

Every few years, the tables turn from the meeting planners having the upper hand in negotiating to the hotels. For the past few years, the demand has been so high that meeting planners have had less negotiating power then they are used to. This high demand is expected to continue, which means negotiating hotel contracts until then will be tough – regardless of whether [...]

1. Be Prepared! - Set a portion of your budget (we recommend 10%) aside for emergencies. You never know what will pop up and could potentially put you over budget.

2. Have Clear Contracts - Be sure that your contacts with the hotel and other vendors are clear and include all charges – including any surcharges that may come up. Also include a clause that prohibits the addition of fees without your consent. If you are asked to pay for something extra [...]